Toyota dealers from across Ireland gathered in Dublin last night for the annual Toyota Dealer of the Year Awards. The Awards recognise the excellence achieved by Toyota Dealers and the staff who work tirelessly to ensure the best possible experience for customers throughout the year. This year Toyota Ireland has introduced the Toyota Financial Services Dealer of the Year Award to reward the excellent service that has been provided since 2017. Seven awards were presented on the night to five outstanding Toyota dealers for their achievements in sales, aftersales and financial services across a variety of categories.
The top prize, Toyota Dealer of the Year is presented to the dealer who achieves the best overall performance across a wide range of areas, including sales and aftersales. This year, it was awarded to Toyota Liffey Valley. In addition to the accolade, Toyota Liffey Valley received a cheque for €5,000, which will be used to reward the staff for the excellent achievement.